by Elizabeth Navarro | Dec 28, 2017 | Blog
Brands who tap into the minds, habits, and behaviors of students are the most successful at reaching them. Here are a few places to start.
by Brittany Jones | Feb 21, 2017 | Advertising, Info, Business Marketing
More than 28% of marketers have reduced their traditional advertising budget to fund more digital marketing efforts. That’s because if you own a business in the present day, you need an online presence. But, with so many digital options to choose from, you first need...
by Sarah Magee | Nov 20, 2014 | Advertising
Google Versus Facebook Advertising A Power Play With Atlas Facebook Atlas takes on the Google Display Network head on with highly granular targeting and a variety of display formats. Google versus Facebook? According to recent reports, Facebook could soon surpass...
by Mike Orren | Mar 25, 2014 | Advertising
Storytelling, Consumer Attention and Making Money on Media Viewers consume media online differently than they do in print. Context plays a very important role in capturing attention in the digital space. The foundation underneath anything and everything we do in media...