by anottingham | Jul 23, 2015 | Advertising
The Importance Of Online Strategies To Offline Conversion Fact: 78 percent of shoppers search online before visiting a store, serving as further evidence that retailers need to understand how to convert online searches into offline sales. Connecting a customer’s...
by anottingham | Jul 8, 2015 | Advertising
Facebook’s “Place Tips” To Serve Up Location-Based Information In Real Time One reason Yelp, TripAdvisor, FourSquare and UrbanSpoon are successful is that people prefer—and are more likely to trust—reviews from their peers. Taking this a step...