by Sam Mlambo | Oct 15, 2017 | Advertising
How To Manage Your Business’s Online Reputation If you don’t control your brand online, someone else will. Just about every transaction starts online now. If consumers see negative content about your business in search engine results, then you are taking a huge risk...
by Sam Mlambo | Mar 28, 2017 | Advertising
Instagram advertising has evolved since its inception thanks to integration with Facebook’s powerful advertising platform. If you haven’t given Instagram advertising a try, you’re missing out on a huge opportunity. Instagram is one of the world’s largest...
by Sam Mlambo | Mar 14, 2017 | Advertising
Buying a car can be a stressful process, and consumers feel they need to do as much research as possible before stepping onto the lot. Car dealerships can help consumers with their buying process by posting helpful content on social media, especially Facebook. By...
by Sam Mlambo | Feb 28, 2017 | Advertising
Facebook Live’s popularity has taken off ever since being fully-launched in 2016. According to Facebook, video content is viewed on the site more than 8 billion times per day. Since video is so popular, Facebook gives priority to live videos in the news feed....
by Sam Mlambo | Feb 16, 2017 | Advertising
The majority of people no longer find restaurants like they used to. Traditional advertising still works, and word of mouth is still the most effective marketing, but now there are more ways to reach customers and get them walking into your restaurant doors. These...
by Sam Mlambo | Feb 7, 2017 | Advertising
How Digital Marketing Is Impacting The Healthcare Industry While many industries have fully embraced digital marketing, the healthcare industry has been slow to adopt digital strategies. It’s well known that healthcare lags behind other industries when it comes...
by Sam Mlambo | Jan 24, 2017 | Advertising
5 Social Media Campaigns To Try In 2017 It’s a new year, and that means a new round of social media campaigns. There was no shortage of brilliant campaigns in 2016, which gives us reason to believe that we’ll see even more impressive campaigns this year....
by Sam Mlambo | Jan 15, 2017 | Advertising
How To Optimize Your Google Business Listing If consumers can’t find your business online, they could be significantly less likely to visit your business in person. That’s why it’s important your business can be found in search results, because it can make a big...
by Sam Mlambo | Jan 10, 2017 | Advertising
How To Create Successful Facebook Posts With over 1 billion users, Facebook has the potential to significantly increase brand awareness and deliver targeted traffic to your website. If you’ve done Facebook marketing for any length of time then you know...
by Sam Mlambo | Dec 15, 2016 | Advertising
How To Truly Understand Your Target Audience With 2 Simple Steps Starting every marketing campaign with a strong understanding of your target audience is one of the best ways to ensure your success. When you understand your target audience it allows you to craft...